The Savvy Commitment

Most of us need a little guidance when it comes to that perfect blow out, so here are our Savvy Tips & Tricks to blow drying:

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Stars & Stripes Fashion Contest - Del Mar Opening Day 2016, Produced by DMTC, Creative Director - Deena Von Yokes, Contest Director - Joe Cuviello

As you may know, this year, the fall Bing Crosby Season Opening Day is being held on Veterans Day, November 11th, 2016. In honor of our Veterans and our amazing country, we invite all fashion-minded guests to participate in the Stars & Stripes Fashion Contest! As sponsors of the Opening Day Fashion Contest, we at Studio Savvy have the lowdown on what our amazing judges will be looking for when choosing the winners, and we want to share our insider knowledge to help all you fashionistas show up in style!

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Savvy Scoop on Fall Opening Day 2016

pinup1It’s that time of year again, folks, the fall season Opening Day at the Del Mar Racetracks, and we at Studio Savvy want to invite all you lovely ladies and handsome men to come join us for another exciting day, full of fashion fun!

WHEN: November 11, 2016 starting at 11:30am

WHERE: Plaza De Mexico

Because Opening day is being held on Veterans’ Day this year, the Opening Day Fashion Contest, co-directed by Deena Von Yokes and Joe Cuviello, the themes will feature Red, White and Blue, Camouflage, and Pin Up style.  So even if your best color is red, or you want to add a bold Camo flare, don’t forget to top it off with some Pin Up sass!  Deena Von Yokes and the rest of the Glam Squad will be out at Plaza De Mexico, struttin’ their stuff along with all of their gorgeous models, so please, come out and flaunt your Freedom-inspired fits too!  We look forward to seeing you all out at another Opening Day at the Del Mar Racetracks!horseracing

We Have Good News!

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Fun. Funky. Colors.

Studio Savvy is so excited to announce that we are now carrying Pulp Riot hair color products. This color line features all of those fun, funky fashion colors that are all the rage right now. Pulp Riot allows us as artist to be creative painters and use your hair as the canvas!

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Hat trunk showThis Saturday, August 20, 2016, the famous Pacific Classic returns to Del Mar! And in honor of Saturday’s festivities, Studio Savvy will be hosting another trunk show, here at the salon, on Friday, August 19th. Even more exciting news, Christine A. Moore will be BACK, and she will be here this week to showcase all of her beautiful, designer hats, and to help with all of your hat needs. So please make sure to come by and pick a beauty for this year’s Pacific Classic! On a more serious note, we would like to inform everyone that our beloved stylist Karin Scarlett has passed away after her long battle with cancer. Her family will be holding a Celebration of Life gathering for her on Saturday, August 27th at 4:30pm. It will be held at Sea Grove Park, located at 1601 Coast Blvd., Del Mar CA 92014. We encourage all of her clients, and anyone who knew her and had their lives touched by her, to join us and her family and friends, to celebrate her wonderful, beautiful, vivacious, and loving spirit.Young Karin Studio Savvy is GROWING, and staying on the cutting edge of the current fashion trends! As many of you know, and for those of you who don’t, Deena is working hard behind the scenes to open her very own Advanced Academy for hair cutting, hair coloring, styling and more! We would like to share our little secret behind our work to make the academy a success, and we would like to call it “Pay It Forward”. Kristine Currier, who has coached many entrepreneurs, has been a mentor to Deena through her process of opening her new Kristine Currier academy and has been key in helping her to find her inspiration for growing to the next level. This academy is yet another facet to the business that Deena has aspired to create. We believe here at Studio Savvy that when you teach, you learn, and knowledge is power! Deena plans to prepare all of her talented stylists here in the salon to teach along side her at the academy. This means that Studio Savvy will always have the highest trained professionals in the salon to take care of all of your hair care needs! If you are interested in working with Kristine Currier on starting, or enhancing any of your business ideas, please visit her site. And please stay tuned to keep updated on our progress on the Advanced Academy progress, coming soon! Savvy Tip: Want that care-free, go-to summer beach wave without all the effort? Let your pillow do the work! Wash your hair at night, spray in some leave-in conditioner (Unite 7 Seconds is available for purchase at Studio Savvy), and let your pillow do the rest of the work while you sleep. Wake up with that tousled wave, and we suggest taking a curling iron or wand to random strands just to give it a more polished look.

Savvy Goes London and Paris

Framesi Congress 2016As most of you know, the color product we cherish and use inside the Studio Savvy Salon is Framesi. What you probably don’t know is, this October, Framesi is celebrating their 75th birthday at Disneyland Paris, AND, Deena will be attending! Framesi is one of the top color products on the market, and the only color line Deena has used in her salon for over 35 years.

Not only does Deena have the privilege of attending Framesi’s 75th birthday celebration in Paris, she will also be attending Fashion Week, as well as visiting the Sassoon Academy in London! Her mission for this trip: to gather more beauty knowledge and bring it back to you fashionistas here, which coincides with our commitment to Fashion is our Passion!

Savvy Tip: Humidity making you all frazzled? It could be dryness, humidity, or damage. Keep hair hydrated and strong with a weekly conditioning treatment. Smoothing a dab of Argan oil, or Framesi’s Stop Frizz serum (both available for purchase here at Studio Savvy), throughout midshaft and ends to work wonders!

For your information, Please make note: Deena will be in Europe and out of the salon from October 1st-October 12th. She will also be out of the salon from August 19th-22nd for a wedding in New York.
Brooke will be leaving for the East Coast in September and will be out of the salon September 9th-13th. 

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Group shot of winners

Your fashion experts at Studio Savvy were back at it again for the 22nd annual Opening Day Hats Contest at Del Mar! More than 300 contestants entered the Hats Contest this year, with Andria Elam, from Best Fascinator category, winning the Bing Crosby Grand Prize.

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FullSizeRenderThe Studio Savvy Glam Squad will be featured LIVE on CBS Channel 8 News with Ashley Jacobs TOMORROW MORNING, July 7th, at 5:40am and 6:40am.  We will be discussing everything you need to know to get ready for Opening Day, so set your cable boxes to Channel 8 to tune in!

Deena and Joe Cuviello will also be directing a fun little fashion hat contest with FINE Magazine at the Del Mar Plaza, tomorrow at 6pm, so come on out and sign up and join the fun!

The countdown to Opening Day is ON!  If you don’t already have your hat, don’t worry, we at Studio Savvy have got you covered.  Wednesday, July 13th, we will be hosting a trunk show here at Studio Savvy from noon to 7pm.  Come have a sip of bubbly, and find your hat for this year’s Opening Day!

In honor of Opening Day, we will also be running a SPECIAL from Tuesday, July 12th to Saturday, July 16th.  We are offering a complimentary Powerdose with any service!  A Powerdose treatment is one of the best things you can do for your hair this summer, so book now, as availability is limited!IMG_3484

TIP: The biggest question everyone asks themselves, do you get the dress or the hat first? Answer: It all depends on personal preference, but the trick is, bring either your hat or your dress, whichever you pick out first, with you when trying to pair the latter.

We are so excited to see all of you fabulous fashionistas out there at Opening Day on July 15th!  Until then, stay tuned on our blog, Facebook, Instagram and Twitter to see all the fashion fun we are getting into to prepare for the big day!

image1Studio Savvy would like to invite you all to come out to Party for Ponies this Saturday, June 25th, at Ranch & Coast Plastic Surgery in Del Mar and we’ve got all the details:

What: Party For Ponies, a pre-Opening Day benefit presented by Ranch and Coast Plastic Surgery and Pebbles By The BeachFullSizeRender (4)

Where: 1431 Camino Del Mar

When: June 25th, 2016 from 5:30-9 pm

Attire: Turf Club—Opening Day hats and bow ties

TICKETS ARE LIMITED AND CAN BE PURCHASED AT Party For Ponies

This will be a night full of fashion, philanthropy, music, drinks, and MORE!  Part of the proceeds will be donated to “Saving America’s Mustangs,” a non-profit founded for the protection and preservation of wild horses.

image2This event will also feature a fashion show hosted by Pebbles By The Beach, and hair and makeup by your very own Glam Squad!

Don’t miss out on the fashion fun!! Please come out and join us, along with Ranch & Coast Plastic Surgery and Pebbles By The Beach! We look forward to seeing each and every one of you!